Handbook

International Business gives you an awareness and understanding of business in other cultures and regions. It will prepare you to respond to the intricacies of international business such as: the impact of differing cultures and languages, the issues posed by differing markets, and the differing government regulations within this rapidly growing environment. You will gain an understanding of the key issues involved in operating in international and global markets including entry modes, global strategies, functional strategies and the management and control of global operations.